CRM systems — Balkan Services

CRM (Customer Relationship Management) systems facilitate and improve customer relationship management which helps increase sales.

What are the CRM systems?

CRM organizes, automates and synchronizes the processes related to sales, marketing, service and technical support offered to the clients by the company. This type of software unites and stores at one place the entire available information on the clients and the organization - contacts, channels and chronology of communication, business potential etc.

Modern CRM systems allow data access from mobile devices at any time and from any place.

CRM applications can be provided by installation at the client (On-premise), or as a cloud service in the form of SaaS (Software-as-a-Service). They can also be autonomous solutions or in the form of a module within a business management system such as the ERP system.

Application of CRM platforms and problems solved by them

CRM software is suitable for all companies willing to manage their sales process effectively and to improve their results regardless of the sector of operations and the type of products/services offered.

Problems solved by CRM systems:

Fragmented or missing information for clients;
Impossible tracing of the history of communication with clients which takes significant amount of time for synchronization between traders;
Obstructed and incorrect forecasting of sales and potential for concluding deals;
Lack of knowledge for clients;
References take significant time of the sales department operations;
Obstructed transfer of work when a team trader leaves;
Complex collaboration and synchronization between sales and marketing.

Business benefits from the CRM systems

CRM systems are an irreplaceable tool for managing the sales process and for improving sales results. They help for:

A better understanding of client needs and offering the solutions that fit them best;
Improved servicing and long-term retention of clients;
Facilitated identification of new sales opportunities;
Shortened time to close the deals;
Presence and traceability of the entire information for potential and current clients at one point;
Automation and optimization of marketing operations;
Improved collaboration and shorter communication time within the team;
Traceability of sales trends based on previous periods and easier sales forecasting for future periods;
Significant reduction of the time needed to draw up reports containing information that is always up to date.

CRM solutions and services offered

Free consultancy when choosing a CRM system;
Complete implementation of the CRM software, which goes through five main stages—detailed business analysis, software platform configuration, system implementation and testing, user training;
System support following project completion, further development according to the business needs, and integration with other business systems.

Balkan Services is an official partner of Microsoft, Oracle NetSuite and Resco. We offer to our clients NetSuite CRM, Microsoft Dynamics 365 and Resco Mobile CRM.

CRM software implementation experience

The Balkan Services team has many years of experience in implementing customer relationship systems. Our company has implemented a number of successful CRM projects mainly in medium and large companies in the trade, manufacturing, service and banking sectors.

Send inquiry

Business software

Desislava Raychinova

CEO, Wlamark Bulgaria

"It was essential for us to implement not just a CRM system, but also a solution that allows our teams at all times to have the information they need to work effectively. I am very happy and appreciate that Balkan Services has provided us with a comprehensive solution that fully meets our requirements and increases the efficiency of our employees. The food supplements sector in Bulgaria is developing at an ever faster pace and the introduction of a modern mobile CRM system will allow us to meet the growing interest of Bulgarian consumers in our products. "

View project

CRM

Customer relationships management and improvement