Altex (Romania)

Altex is a market leader in electronics, ICT and media in Romania, with more than 50 stores across the country. A range of products fully adapted to the needs of customers are offered at the best prices. Altex works with a large number of suppliers, including a wide range of products from brands such as Philips, Panasonic, Sony, Thomson, Daewoo, Whirlpool, Arctic, Bosch, Siemens, Electrolux, Zanussi, Ariston, Indesit, Rowenta, Tefal, Brown, etc.

Altex also offers two proprietary brands: Teletech (LCD TVs) and Myria (IT systems, notebook computers and LCD monitors, LCD and plasma TVs, speakers, PC 5.1, 2.1, web cameras, mice, keyboards). It is also the exclusive distributor of the Cata, Sanyo, Rotel brands.

Implementation of an additional ERP module

So far, Altex has been the largest user of the Atlantis ERP software. The project of Balkan Services includes the creation and implementation of an additional card management module for loyal customers. The number of Altex cards issued so far exceeds 1,000,000,000.

 

Benefits

Issuing and using loyalty cards is very easy to manage. Thus, strictly targeted campaigns are offered that meet the status and needs of each customer.

 

Users

Traders, Marketing Managers, Sales Managers

 

Complete IT strategy

A complete IT audit of all software and administrative systems, databases, including user PCs, network infrastructure, etc., has been prepared. After the audit, Balkan Services prepared recommendations for streamlining the entire IT infrastructure of Altex.