Brief Summary
Balkan Services implemented the cloud-based solution Qlik at Kika Group to consolidate data from the company’s various international structures and provide a comprehensive, real-time view of the business. The solution automates sales and inventory analysis processes, facilitates the tracking of key performance indicators, and accelerates the preparation of reports and analyses. Thanks to the system, Kika Group has optimized its operations, improved inventory management, and supported timely business decision-making.
About the Company
Kika Group is the company behind the KikkaBoo brand – a baby products brand established in 2016 and successfully marketed in over 40 countries. The headquarters are in Bulgaria, and the company is expanding with branches in Spain and China. The majority of the business is export-oriented, with the foreign branches having their own warehouse facilities.
The Need for a New System
The need to consolidate data from the various independent management systems of Kika Group’s Bulgarian and Spanish subsidiaries, as well as to provide quick access to a comprehensive view of the business at any given moment, led to the decision to implement the new Qlik Business Intelligence system at Kika Group.
Project objectives
- Consolidating data from the various independent management systems of the Bulgarian and Spanish subsidiaries;
- Providing quick access to a comprehensive view of the business at any given moment;
- Automating data analysis processes for inventory and sales;
- Enhancing reporting and optimizing operational workflows;
- Supporting strategic decision-making through better business analysis;
- Providing a unified system for analyzing the company’s business.
The Solution
A comprehensive business analytics system based on Qlik was developed for the company, covering and automating the processes for analyzing inventory and sales data within the organization.
The cloud version of the business intelligence software has been implemented at Kika Group. The BI project began with an analysis of the company’s reporting requirements and needs.
After the BI system was built and tested, user feedback was incorporated, allowing it to be configured to best meet the company’s needs.
Results
- The company has a complete overview of its business in one place;
- A fourfold acceleration in the process of generating specific reports;
- Simplified analysis of sales across various segments – customers, products, markets, and sales representatives;
- An automated process for analyzing deliveries, leading to greater precision in orders;
- Quick and easy tracking of key business metrics such as revenue by country and customer, and gross margin;
- Improved analysis of inventory turnover – when it was ordered, when it arrived, the timeframe in which sales are realized, and the stock levels the company needs to maintain;
- Simplified planning of future orders;
- Faster preparation of purchase orders to manufacturers, which improves inventory management and optimizes sales;
- Simplified tracking of leading brands by sales and by category;
- Simplified analysis down to the lowest level – a specific product.
